Services we offer

With years of experience in the intricate African tourism environment, SAND Travel PR offers expert navigation through the ever-changing marketing and media landscape, with a passion for the continent, engaging with a variety of industry and media contacts, presenting a strategic approach to each brand’s needs, and focusing on delivering first-rate results.

Brand Launches

Positioning
Communication: key themes, focus areas and messaging
News announcements
Social media assistance
Profile pieces and interviews
Media event conceptualisation and management
Media training
Press trips
Exclusive media placements
Blogger outreach and engagement

Media Relations

Press office function and account management
Proactive media outreach and creative story pitching
Media meetings and introductions
Copy writing and press release writing
Distribution of press material to a wide range of international media and industry contacts
Media monitoring
Organisation and hosting of group press trips; coordination of individual press trips
Brand management and profile interviews
Event coordination
Media mailings
Influencer outreach

Strategic Consultancy

PR and Marketing strategy and planning
Brand messaging, positioning and creation of PR campaigns
International networks and affiliate agency partnerships as needed
Industry expertise
Reporting and accountability
Measurable results